NSM and SPR Food Industry Roll Out “Animal Kingdom Knowledge Cards”: Creative Learning Science for Family

Mr.Suwarong Wongsiri, Acting President of National Science Museum (NSM) introduced an Animal Kingdom Knowledge Card set with a collection of the most “Amazing Creatures of the Sea cards, on August 12, 2025 at Science and Technology Fair 2025, Queen Sirikit National Convention Center.  Mr.Phonrapee Rianchaiwanich, product R&D Director, SPR Food Industry, Co.Ltd., Dr.Arom Mujarrin, Director, NSM Ecology Division, and Mr.Pipithphon Pukkanasut, a card collector and lead vocal of Jetset’er band joined the opening ceremony. A collection of the most Amazing Creatures of the Sea is a set of animal kingdom knowledge cards developed to be a creative learning material. It will turn scientific information into attractive and fun content in your hands, and suitable for everyone in family to enjoy and learn together.

Mr.Suwarong said “NSM has disseminated knowledge to the public in creative ways through new forms of science communication that combine knowledge from Thai researchers to the wider public, making it easily accessible and inspiring to youth and the public. Therefore, we have collaborated with SPR Food Industry, Ltd., a manufacturer of quality-standard corn snacks, to develop creative science learning material in “the Animal Kingdom Knowledge Cards” in “Amazing Creatures of the Sea” collection. The knowledge in this collection has co-created by Dr.Arom Mujarin, a naturalist from NSM. She has transformed complicated research information into easily understandable stories using concise language, engaging illustrations, and fascinating facts in a new, attractive, and entertaining format.”

Mr.Phonrapee, SPR Food said “SPR Food is a company that manufactures and exports crispy corn snacks under the brand “Cocori” and many others, which has been involved with children and youth. We have recognized the importance of creating inspiration through quality learning materials, and have believed this card set will be another avenue to help encourage learning science in the Thai youth groups. We are proud to have participated with NSM in develop materials that perfectly incorporated knowledge and fun together to make learning science simple and less boring. The exiting adventure in the collectible cards is a significant step in conveying innovative scientific knowledge through a medium that children will likely enjoy, and easily accessible. Importantly, the card collection can seamlessly integrate into family and school activities. It could be developed into a unique educational collection in the future.”

The Animal Kingdom Knowledge Cards in “Amazing Creatures of the Sea” collection will be available soon through SPR Food Industry products at leading stores nationwide.  In the Science and Technology Fair 2025, anyone interested can also pre-acquisition.